Pilot Down Force Pens

Down Force pens are pressurized to keep ink dependably flowing.
Tagline: Get the words out

Art Director: Whitney Downing


Michaels sells basic art supplies — things that have been used to create masterpieces.
Tagline: Art starts with the supplies


Babbel is a language learning software that skips the phrases that no one would ever say, ever.
Tagline: Skip the small talk